Press Play: Who doesn’t love video games, right? The Island could really use an Arcade, the question is… where? Set up shop for minigames, arcade prizes, and figurines galore! Elegant Emporium: Look who’s stepping out in style! City Town has a major fashion moment, and more Sanrio friends get new signature outfits. New Usahana Friendship Levels: Everyone’s favorite City Town friend now has Friendship Levels up to 35; become besties for a new set of rainbow rewards! Imagination Cafe Upgrades: Cook and create your way to new Cafe rewards, including new furniture, and a new outdoor deco set. Imagination Celebration: Return to the Queendom of Friendship on a quest to restore harmony to the realm, and find fairies and foes along the way! Beginning April 2nd, gather Mystic Stones to exchange for fabulous fairy-themed fashion and furniture. Floral Fashion Frenzy: Tuxedosam really put the ‘petal’ to the metal, creating his new collection for spring—and you can create even more, using your own flowers!

Happy Haven Days The happiest day of the year returns! Starting March 19th, celebrate International Day of Happiness with Hello Kitty and Friends. During this week-long event, help Hello Kitty spread joy with a surprise recipe—and receive new treats in return!

Happy Haven Days The happiest day of the year returns! Starting March 19th, celebrate International Day of Happiness with Hello Kitty and Friends. During this week-long event, help Hello Kitty spread joy with a surprise recipe—and receive new treats in return!

Stretch into Springtime Turn the page on new quests, featuring My Sweet Piano’s latest hobbies, Moppu’s search for the perfect game, and more! And, a new visitor is flying in to the Island to make sure everyone’s been hitting their macros… New City Town Puzzles: Mysterious decals have begun appearing on the walls all over the City… but why? Earn new rewards as you find, float, and feed your way through each challenge! New Flower: Is your garden ready for a little extra sunshine? Get ready for warmer weather with a bright new bloom for your flowerbeds… New Music Collections: Three new tracks just dropped! Collect the new CDs and remixes for some fresh city jams. Finally, learn all about birthdays and visitors by chatting with My Melody, who will guide you through the bulletin board and the Master of Festivities! Springtime Celebration Spring has sprung again! All winter long, My Melody has been dreaming of flowers… and furniture… and furniture made of giant flowers! Beginning February 18th, get limited-time fantastic floral outfits and decor to celebrate spring’s return. Colorblaze Carnival Are you ready to run? The Colorblaze Carnival is here! Starting March 8th, Pochacco is setting up Colorblaze Challenges all over the Island. And this year, even more friends are ready to lace up their running shoes…

Luck & Lanterns Welcome the Year of the Horse! Ring in the new year with limited-time fashion, furniture, and rewards galore.

Cozy Fits and Blanket Forts A new character, a new cave, and a flurry of new features. Get ready for winter magic in Hello Kitty Island Adventure! Who’s this waking up from hibernation? ​​Meet Moppu, a gentle polar bear who naps under a fluffy blanket and spends his waking hours playing video games in his cozy cave. He’s been hibernating through the island’s chilly season—until your arrival wakes him up! Explore Moppu’s mysterious lair, stock up on snacks from a new cooking station, discover new furniture sets, a brand-new minigame, and enjoy a jolly new companion ability: Throwing Snowballs. Not only that, but new Bear avatars are available! Give yourself an un-bear-ably cute makeover as you frolic in the snowy weather. Settle in, bundle up, and get ready for your snuggliest winter adventure yet.

Cozy Fits and Blanket Forts A new character, a new cave, and a flurry of new features. Get ready for winter magic in Hello Kitty Island Adventure! Who’s this waking up from hibernation? ​​Meet Moppu, a gentle polar bear who naps under a fluffy blanket and spends his waking hours playing video games in his cozy cave. He’s been hibernating through the island’s chilly season—until your arrival wakes him up! Explore Moppu’s mysterious lair, stock up on snacks from a new cooking station, discover new furniture sets, a brand-new minigame, and enjoy a jolly new companion ability: Throwing Snowballs. Not only that, but new Bear avatars are available! Give yourself an un-bear-ably cute makeover as you frolic in the snowy weather. Settle in, bundle up, and get ready for your snuggliest winter adventure yet.

Lighttime Jubilee Celebrate the end of 2025 with your friends Badtz-maru and Chococat! The new year is here, and it’s time to light up the Seaside Resort! Collect light bulbs to illuminate different sections of the Resort and… take a peek at this year’s aurora borealis themed clothing and furniture.

Boutique Chic City Town has a whole new look! Check out the multi-level mall and explore the rooftops anew in this update. As you check it out, keep your eyes peeled for our favorite lazy egg. Kuromi is on her way to City Town! She’s got big plans, big dreams, and… big onigiri? Strange things are afoot in City Town, and it’s interrupting her plans for a beautiful boutique. Unlock Kuromi’s Boutique and use flowers to make your own custom Avatar Palettes. New Visitors have packed their bags and are journeying to Friendship Island. Meet the LittleTwinStars’ friends Neko and Kuma, and Retsuko’s… work acquaintance, Chief Komiya. Finally… if you’ve been daydreaming about being an axolotl, then we have good news: We can run around Friendship Island with amazing amphibian avatars! Give & Gather Give & Gather arrives in Friendship Island, along with the Present Pine. Cinnamoroll could use your help delivering presents to all your friends. Plus, keep a lookout for all of Cinnamoroll’s friends as they celebrate the season. Enjoy the white and gold outfits, and furniture… and dress up as a present yourself!

Interlude of Dreams Captain Badtz-maru is waiting on the bridge for you, ensign! Join your crew and head to space for this science fiction themed event! Choose the color of your uniform carefully, turn your Cabins into spacecraft, and have fun with your friends. Days of Plenty The Days of Plenty are here, and Keroppi has a fairy tale to tell. Celebrate with woodland furniture and be sure to get into costume for storytime with your friends.

City Splendor Time to show off more of Friendship Island to our dear friend Usahana! Take a tour of the Spooky Swamp, set up a rock-a-doodling party, and check out her new rainbow mermaid look. Then welcome Kabae, another of Retsuko’s co-workers, who is on the lookout for gossip and keep a weather eye out for a certain rainbow Narluga. Be sure to check out some quality of life improvements, like sorting in Tuxedosam’s Dye Station, sorting for comics and music discs, and… favoriting inventory items! Finally, what’s a more extreme environment than the Moon? Think Wish me mell and Nina might figure out a way to grow something in low gravity? Spooky Celebration Dress up, trick or treat, and help Kuromi teach My Melody to be just a little scary in this witchy island-wide celebration~

Wheatflour Wonderland Welcome to Wheatflour Wonderland, home of the Wheatflour Fairy, Cogimyun! - Befriend Cogimyun! Unlock 35 friendship levels that include fantastic companion abilities and her own furniture set - Uncover the story of the missing Wheatflour Guardians and help Cogimyun return ancient powers to the world - Craft fantastic wands out of beautiful gemstones that let you cast magic and transform - Use magic throughout the world to activate lamps, break through barriers, open chests, and infuse stained glass with power - Find ten new Wheatflour critters – and unlock the ability to transform into them! - When Cogimyun accidentally creates her brother, Cogimyon, she paves the way for a new magical mini-game - Cogimyun’s pet tempura shrimp Ebi Fry is missing! Find him, then find him again and again in a decorator’s dream mini-game - Become a stick! (And more) - Meet the Grand Flowl, special residents of Wheatflour Wonderland that will help (or not) you along your way - Find collectible Wheathearts hidden throughout the largest world since the game’s launch - Discover new cooking and crafting opportunities that let you customize your Wheatflour wear like never before - Nurture the new Wheatflower and discover the glitter effect, bringing a bright sparkle to your gardens - Ever wanted to play hide and seek with your friend? What about when they can turn into a palm tree? - Customize your own magical look with different color palettes, wands, and new emotes

Sea of Wonder It’s time to take to the high seas! 2.8 brings with it new quests to catch mysterious fish with Badtz-maru, along with fishing lures. Participate in the fabulous Fishing Derby to win seasonal items you might have missed. Celebrate becoming best friends with Cinnamoroll and My Melody, spend time exploring your hobbies with the LittleTwinStars and the Island Spirit, and welcome new Visitors to Friendship Island: the OTM Girls! And don’t forget to check out your avatar options! Become adorable mice, chipmunks, hamsters, and more! Scholastic Celebration Scholastic Celebration highlights all things Back To School! This year Pochacco takes over, lending everyone some team spirit, and Tuxedosam figures out where he can fit into the mix. Mix up your look with sports uniforms and your cabins with gym equipment, basketball courts, and bleachers. Jam Jamboree Join the berry best celebration of the season! Jam Jamboree is here, so make sure to join in on the island wide celebration with fun minigames, sweet surprises, and plenty of berry-inspired rewards. Keep your eyes peeled for the mascot outfits and kit out your cabins with sugary, old-timey, decor.

Sea of Wonder It’s time to take to the high seas! 2.8 brings with it new quests to catch mysterious fish with Badtz-maru, along with fishing lures. Participate in the fabulous Fishing Derby to win seasonal items you might have missed. Celebrate becoming best friends with Cinnamoroll and My Melody, spend time exploring your hobbies with the LittleTwinStars and the Island Spirit, and welcome new Visitors to Friendship Island: the OTM Girls! And don’t forget to check out your avatar options! Become adorable mice, chipmunks, hamsters, and more! Scholastic Celebration Scholastic Celebration highlights all things Back To School! This year Pochacco takes over, lending everyone some team spirit, and Tuxedosam figures out where he can fit into the mix. Mix up your look with sports uniforms and your cabins with gym equipment, basketball courts, and bleachers. Jam Jamboree Join the berry best celebration of the season! Jam Jamboree is here, so make sure to join in on the island wide celebration with fun minigames, sweet surprises, and plenty of berry-inspired rewards. Keep your eyes peeled for the mascot outfits and kit out your cabins with sugary, old-timey, decor.

Sea of Wonder It’s time to take to the high seas! 2.8 brings with it new quests to catch mysterious fish with Badtz-maru, along with fishing lures. Participate in the fabulous Fishing Derby to win seasonal items you might have missed. Celebrate becoming best friends with Cinnamoroll and My Melody, spend time exploring your hobbies with the LittleTwinStars and the Island Spirit, and welcome new Visitors to Friendship Island: the OTM Girls! And don’t forget to check out your avatar options! Become adorable mice, chipmunks, hamsters, and more! Scholastic Celebration Scholastic Celebration highlights all things Back To School! This year Pochacco takes over, lending everyone some team spirit, and Tuxedosam figures out where he can fit into the mix. Mix up your look with sports uniforms and your cabins with gym equipment, basketball courts, and bleachers. Jam Jamboree Join the berry best celebration of the season! Jam Jamboree is here, so make sure to join in on the island wide celebration with fun minigames, sweet surprises, and plenty of berry-inspired rewards. Keep your eyes peeled for the mascot outfits and kit out your cabins with sugary, old-timey, decor.

Sunken Treasure Who is ready for a treasure hunt? My Melody needs your help finding some special furniture, and Kuromi is here to helpmates long as she can explain the plot of her favourite pirate novels. Unlock a new way to adventure around the Island while hanging with the best of besties! I Heart City Town Ever wanted to rock your love for City Town with all the subtlety of a Nul in a Nul Hat? Well, you’re in luck! Tourist souvenirs have landed in City Town and your friends will need to figure out what to do with them! Sunshine Celebration It’s time to take a holiday from holidaying, and Badtz-maru is leading the party with colourful shirts and big hats. He reckons this whole event thing is easy-peasy, right? Decorate with tropical furnishings and get ready for the summer. Don’t forget to find your Sunscreen! The party starts 10th July! Friendship Festival My Melody is ready to celebrate the Friendship Festival, but Kuromi has a special event planned! Check out the Spooky Swamp to see what she’s up to, get Selfies for Friendship Charms and Art Deco rewards and try some new sweet and spooky recipes! New Visitor and Quests Retsuko is ready to start a band now that you’re Best Friends, and Big Challenges is looking for some new fits! An alligator's gotta have style! Meanwhile, Tsunoda is after the perfect selfie, and… have you ever dreamed of being a unicorn?

Sunken Treasure Who is ready for a treasure hunt? My Melody needs your help finding some special furniture, and Kuromi is here to helpmates long as she can explain the plot of her favourite pirate novels. Unlock a new way to adventure around the Island while hanging with the best of besties! I Heart City Town Ever wanted to rock your love for City Town with all the subtlety of a Nul in a Nul Hat? Well, you’re in luck! Tourist souvenirs have landed in City Town and your friends will need to figure out what to do with them! Sunshine Celebration It’s time to take a holiday from holidaying, and Badtz-maru is leading the party with colourful shirts and big hats. He reckons this whole event thing is easy-peasy, right? Decorate with tropical furnishings and get ready for the summer. Don’t forget to find your Sunscreen! The party starts 10th July! Friendship Festival My Melody is ready to celebrate the Friendship Festival, but Kuromi has a special event planned! Check out the Spooky Swamp to see what she’s up to, get Selfies for Friendship Charms and Art Deco rewards and try some new sweet and spooky recipes! New Visitor and Quests Retsuko is ready to start a band now that you’re Best Friends, and Big Challenges is looking for some new fits! An alligator's gotta have style! Meanwhile, Tsunoda is after the perfect selfie, and… have you ever dreamed of being a unicorn?

Sunken Treasure Who is ready for a treasure hunt? My Melody needs your help finding some special furniture, and Kuromi is here to helpmates long as she can explain the plot of her favourite pirate novels. Unlock a new way to adventure around the Island while hanging with the best of besties! I Heart City Town Ever wanted to rock your love for City Town with all the subtlety of a Nul in a Nul Hat? Well, you’re in luck! Tourist souvenirs have landed in City Town and your friends will need to figure out what to do with them! Sunshine Celebration It’s time to take a holiday from holidaying, and Badtz-maru is leading the party with colourful shirts and big hats. He reckons this whole event thing is easy-peasy, right? Decorate with tropical furnishings and get ready for the summer. Don’t forget to find your Sunscreen! The party starts 10th July! Friendship Festival My Melody is ready to celebrate the Friendship Festival, but Kuromi has a special event planned! Check out the Spooky Swamp to see what she’s up to, get Selfies for Friendship Charms and Art Deco rewards and try some new sweet and spooky recipes! New Visitor and Quests Retsuko is ready to start a band now that you’re Best Friends, and Big Challenges is looking for some new fits! An alligator's gotta have style! Meanwhile, Tsunoda is after the perfect selfie, and… have you ever dreamed of being a unicorn?

Sunken Treasure Who is ready for a treasure hunt? My Melody needs your help finding some special furniture, and Kuromi is here to help… as long as she can explain the plot of her favorite pirate novels. Unlock a new way to adventure around the Island while hanging with the best of besties! I Heart City Town Ever wanted to rock your love for City Town with all the subtlety of a Nul in a Nul Hat? Well, you’re in luck! Tourist souvenirs have landed in City Town and your friends will need to figure out what to do with them! Sunshine Celebration It’s time to take a vacation from vacation, and Badtz-maru is leading the party with colorful shirts and big hats. He figures this whole event thing is easy-peasy, right? Decorate with tropical furnishings and get ready for the summer. Don’t forget to find your Sunscreen! The party starts on July 10th! Friendship Festival My Melody is ready to celebrate the Friendship Festival–but Kuromi has a special event planned! Check out the Spooky Swamp to see what she’s up to, get Selfies for Friendship Charms and Art Deco rewards, and try some new sweet and spooky recipes! New Visitor and Quests Retsuko is ready to start a band, now that you’re Best Friends, and Big Challenges is looking for some new fits! Alligator’s gotta have style! Meanwhile, Tsunoda is after the perfect selfie, and… have you ever dreamed of being a unicorn?

Sunken Treasure Who is ready for a treasure hunt? My Melody needs your help finding some special furniture, and Kuromi is here to help… as long as she can explain the plot of her favorite pirate novels. Unlock a new way to adventure around the Island while hanging with the best of besties! I Heart City Town Ever wanted to rock your love for City Town with all the subtlety of a Nul in a Nul Hat? Well, you’re in luck! Tourist souvenirs have landed in City Town and your friends will need to figure out what to do with them! Sunshine Celebration It’s time to take a vacation from vacation, and Badtz-maru is leading the party with colorful shirts and big hats. He figures this whole event thing is easy-peasy, right? Decorate with tropical furnishings and get ready for the summer. Don’t forget to find your Sunscreen! The party starts on July 10th! Friendship Festival My Melody is ready to celebrate the Friendship Festival–but Kuromi has a special event planned! Check out the Spooky Swamp to see what she’s up to, get Selfies for Friendship Charms and Art Deco rewards, and try some new sweet and spooky recipes! New Visitor and Quests Retsuko is ready to start a band, now that you’re Best Friends, and Big Challenges is looking for some new fits! Alligator’s gotta have style! Meanwhile, Tsunoda is after the perfect selfie, and… have you ever dreamed of being a unicorn?

Paper Parade The Paper Parade is here on Friendship Island with its colorful Paper Crafts and its fabulous Float. Decorate the Paper Parade Float with everyone’s help and learn about their favorite crafts and way to celebrate. You’re Invited… … to a birthday bash! Don’t miss celebrating My Sweet Piano and Keroppi’s birthdays. Whether it’s caring for Friendship Island, taking over the Comedy Club, or baking special cakes, there are lots of ways to celebrate your friends!

The Biggest Challenge Our 2.6 update brings Big Challenges’ biggest challenge yet: bringing his roller coaster dreams to reality atop the highest peak for Friendship Island. Along for the ride is a talent show in City Town, a brand new flower, and new quests with your favorite friends and their families. Under the Sea Celebration Get ready to swim, because the Under the Sea Celebration is back! Whether you like flippers or fins, you can explore the Rainbow Reef in style. Find Mermaid Scales on the shore and exchange them for aquatic furniture and scuba gear. The fun begins on May 29th! Showtime in City Town A star-studded cast of friends is ready to take stage in City Town. Work with Usahana and Hangyodon to bring a new dream to life. Whether you love being in the spotlight, backstage, or cheering from the cheapseats, this is bound to be fun! New Visitors and Quests Living for those fake dating tropes? Great news: Retsuko’s Mom is here to make sure Retsuko doesn’t forget about her future while she’s on vacation. New quests let you adventure with some awesome grandparents and celebrate being best friends with Pekkle with… you guessed it! New dance emotes!

Month of Meh: It’s all eggs everywhere! Month of Meh spotlights gudetama, the lazy egg that has taken Friendship Island by storm… kinda. During the Month of Meh, we celebrate the fact that all of us would prefer to stay in bed sometimes. Find yolks as bonuses from Nisetama-san, or by gifting friends, and bring them to the Egg Shrine for egg-cellent prizes. Or don’t, it’s really up to you. Nisetama-san: Who’s this mysterious, magnificent, dashing person dressed as an egg yolk? It’s Nisetama-san, of course! He’s here on the Island only during the Month of Meh! Take his picture each day - if you can find him - before he poofs away at the end of the month. Encore Eggs: The TOPHAT gudetama have returned! As part of the egg-stravaganza this month, any TOPHAT gudetama you haven't found are back again, giving everyone a chance to catch up on rewards and achievements. Chococat and Tuxedosam Birthdays: Guess who has a birthday coming up? You’ll be able to play through special stories with Hello Kitty and Friends around their birthdays, so make sure you stop by to celebrate – Chococat and Tuxedosam both have birthdays in May!

Imagination Celebration: Hear ye, hear ye! Princess Hello Kitty of the Kingdom of Friendship returns to invite you and all her friends to the Imagination Celebration. Join in on the festivities and seek out Mystic Stones to restore joy and magic to the Kingdom! Find them before the Spooky Queen Kuromi does, and be richly rewarded. Be sure to stop by My Melody and Tuxedosam’s shops for more faire-themed finery and furniture! A New Sight in City Town: New shops are opening all over City Town, but Keroppi can't decide on his entrepreneurial dream. Become inspired with Keroppi and Usahana and add a touch of green to the City Town skyline, while reaping the rewards of fun new flavors! Have a Seat at the Cafe: Make a new recipe at the Imagination Cafe and, best of all, invite your friends to sit outside and enjoy their food! Bestie Collection: Besties, Assemble! The gracious Island Spirit noticed how hard you and your friends work to collect items around the island. She wants to help, too! Find her in the Heart of the Island to organize your besties all at once. Collection has never been easier! New Visitors and Quests: Retsuko's free-spirited friend Puko is stopping by Friendship Island and ready to relax… but will Restuko be able to kick back as well? Meanwhile, track down some mysterious (and mischievous) missing deliveries, try to find a mysterious giant new critter in Gemstone Mountain, and hang out with Pekkle and Carl as they engage in some ‘friendly’ competition. Also, it seems like Gori and Washimi are… up to something… Pompompurin Bestie Quest: You’re best friends with Pompompurin, which means that he has the coziest gift anyone could ask for — Learn the art of the nap to find out what’s in store for you! Item Overflow: Didn't make it to Friendship Island today? No worries! Items and pick ups now accumulate over three days to give you more to work with.

Imagination Celebration: Hear ye, hear ye! Princess Hello Kitty of the Kingdom of Friendship returns to invite you and all her friends to the Imagination Celebration. Join in on the festivities and seek out Mystic Stones to restore joy and magic to the Kingdom! Find them before the Spooky Queen Kuromi does, and be richly rewarded. Be sure to stop by My Melody and Tuxedosam’s shops for more faire-themed finery and furniture! A New Sight in City Town: New shops are opening all over City Town, but Keroppi can't decide on his entrepreneurial dream. Become inspired with Keroppi and Usahana and add a touch of green to the City Town skyline, while reaping the rewards of fun new flavors! Have a Seat at the Cafe: Make a new recipe at the Imagination Cafe and, best of all, invite your friends to sit outside and enjoy their food! Bestie Collection: Besties, Assemble! The gracious Island Spirit noticed how hard you and your friends work to collect items around the island. She wants to help, too! Find her in the Heart of the Island to organize your besties all at once. Collection has never been easier! New Visitors and Quests: Retsuko's free-spirited friend Puko is stopping by Friendship Island and ready to relax… but will Restuko be able to kick back as well? Meanwhile, track down some mysterious (and mischievous) missing deliveries, try to find a mysterious giant new critter in Gemstone Mountain, and hang out with Pekkle and Carl as they engage in some ‘friendly’ competition. Also, it seems like Gori and Washimi are… up to something… Pompompurin Bestie Quest: You’re best friends with Pompompurin, which means that he has the coziest gift anyone could ask for — Learn the art of the nap to find out what’s in store for you! Item Overflow: Didn't make it to Friendship Island today? No worries! Items and pick ups now accumulate over three days to give you more to work with.